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How AI Is Transforming Packaging Management in FMCG

In 2026, FMCG companies are under serious pressure: new regulations, rising material costs, and ambitious sustainability targets. Yet many packaging workflows still run on spreadsheets, email threads, and scattered PDF files. That setup slows teams down, creates uncertainty, and makes scaling almost impossible.

Traditional processes are hitting their limits

Classic packaging management is often manual, fragmented, and hard to track. As portfolios grow, common problems start to show up fast:

  • multiple versions of specs floating around
  • limited visibility into approvals and ownership
  • heavy back-and-forth between procurement, quality, and sustainability
  • errors caused by copy-paste and inconsistent data formats

The result? Decisions take longer, risks stay hidden, and compliance becomes a constant struggle.

AI brings real efficiency into the system

AI-powered packaging management doesn’t just improve speed, it improves decision quality. Data from PDFs, Excel sheets, or ERP exports can be automatically captured, structured, and made comparable.

This enables teams to:

  • consolidate specifications automatically
  • run faster compliance checks with audit-ready documentation
  • spot risks and missing data early
  • analyze portfolios in minutes instead of weeks

Even more powerful: AI can detect similarities across packaging variants, highlight cost-saving opportunities, and give teams a shared, reliable source of truth. Packaging management shifts from reactive firefighting to a strategic advantage.

How Packa plays a role

Packa helps companies make this shift real through an AI-powered platform that centralizes packaging data, simplifies workflows, and makes compliance and sustainability requirements easier to understand and verify. Packa reduces manual effort, brings clarity across the entire packaging portfolio. Find out today how Packa can help you stay compliant, efficient, and future-ready.

Book a demo now